Founded in 2014 by owner and baker Racheal Roberts (formerly the Cupcake Lady),  Secret Ingredient Cupcakery, LLC is a retail bakery establishment located in Webster, New York providing specialty cupcakes for all events.  Formerly a home-based business, Racheal started cupcake baking as a hobby, but soon her passion grew and so did her customer base.  With the popularity of her custom cupcake creations, the time has come to expand her operation and fulfill her dream of owning a bakery.  Along with her husband Greg and two sons, Racheal is committed to the success of this investment and hopes that every customer leaves with the feeling that their distinct confection was made especially for them.